The changing face of New York City normally turns into a debacle, but seemingly the Gershwin Hotel changed its name and not many seemed to notice. The prominent hotel named after the famous composer will from now on be known as the Evelyn.
The Evelyn derives it names from a "sexy chorus girl from the early 1900s — Evelyn Nesbit," and is meant to represent the changing landscape of New York but more specifically the neighborhood it is located in.
But the name change is a strategy of a much larger plan to upgrade most of the historic buildings in the Triumph Hotel portfolio.
"After years of thoughtful planning, we are proud to move forward with the transformation of The Gershwin to The Evelyn," said John David Agosto, general manager of Triumph, in a statement corroborated by Hotel News Resource.
"We are dramatically enhancing our hotel, starting with the guest rooms, and restoring it from the inside out to pay homage to the grandeur of the building's storied past," he continued.
In concurrence with that statement, all 160 rooms of the Gershwin will be updated and designed by Silvia Zofio with references to the Art Nouveau style from the early 1900s of the city. Of course, the new design will nod to the building's extensive past and music and art heritage.
So do not go ruining it now. The Evelyn, surely, will hold up to its old name.
And pay homage to the composer below:
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